Sep 12, 2012
As the NFL begins it 2012-2013 season, New Amsterdam Gin has announced the renewal of a sponsorship deal with six professional football teams.
Those six teams include the New York Jets, Atlanta Falcons, Green Bay Packers, New Orleans Saints, Minnesota Vikings and Oakland Raiders. Under the deal, New Amsterdam will have the rights to include the usage of official team marks and logos on their various consumer retail promotions.
“On behalf of the New Amsterdam brand, we are excited to extend our football sponsorships again this year,” said Gerard Thoukis, Senior Director of Marketing for New Amsterdam Spirits. “We are delighted to know that our award-winning gin brings something distinctive and fun to game day, and helps give football fans the best in-stadium experience possible as they cheer their players to victory.”
In the coming months, expect to find New Amsterdam Gin at stadium bars, and in retail promotions across the country
(image via Ebay)
(via New Amsterdam Gin Press Release)