WWE surpasses 1 million subscribers on YouTube

WWE logo

The WWE has joined the million subscriber club. The long-time wrestling entertainment company recently surpassed 1 million subscribers on YouTube, putting them well ahead of other sports-related YouTube channels such as ESPN and CBS (although the WWE still trails the NBA by more than 800,000 Read More

Pacquiao ‘gets crackin’ with Wonderful Pistachios

Wonderful Pistachios

Manny Pacquiao gets it crackin. Ahead of his December 8th bout with Juan Manuel Marquez, Manny Pacquiao has signed a sponsorship deal with California-based Wonderful Pistachios.  Wonderful Pistachios will also serve as a sponsor of Pacquiao – Marquez IV which features USA Boxing record holder Read More

Spondo to stream Woods/McIlroy Showdown of the Century


Stuck in America and longing to watch Tiger Woods and Rory McIlroy in the Showdown of the Century?  Spondo has you covered. Australian-based Spondo is a start-up company that provides a proprietary platform that allows people to publish and syndicate their content across various digital networks. Read More

Danica Patrick to be featured in SEGA’s Sonic racing game

2012 NASCAR Daytona Testing

It is not a misconception; Danica Patrick really is everywhere. Two different racing circuits within NASCAR, numerous endorsement deals…even a video game. SEGA of America in a partnership with Mattel, Inc and Hot Wheels have added Danica and her “Danicar” to the upcoming release of Read More

Quicken Loans allows go-kart racers to battle NASCAR drivers

Stewart Haas Racing logo

For a few lucky go-kart drivers, it was the opportunity of a life time. NASCAR drivers Tony Stewart and Stewart-Haas Racing (@StewartHaasRcng) teammate Ryan Newman showed up NASCAR Speed Park at the Concord Mills shopping center and raced the patrons in attendance. The entire event Read More

Aly Raisman inks endorsement deal with Pandora Jewelry

Aly Raisman, PANDORA

Aly Raisman is showing, once again, that it is possible for Olympians to have marketing power even after the Olympics have ended. Raisman, a two-time gold medalist at the XXX Olympic Games, has signed an endorsement deal with PANDORA Jewelry, according to a press release Read More