Comments on: Euroleague Basketball: Now with Turkish Airlines as title sponsor http://sportsbusinessdigest.com/euroleague-basketball-now-with-turkish-airlines-as-title-sponsor/ Mon, 09 Jan 2012 23:49:39 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Jordi http://sportsbusinessdigest.com/euroleague-basketball-now-with-turkish-airlines-as-title-sponsor/comment-page-1/#comment-22894 Jordi Wed, 28 Jul 2010 14:11:14 +0000 http://sportsbusinessdigest.com/?p=2618#comment-22894 They are also sponsoring FC barcelona as a flight company. with this in mind what audiences you think they are trying to approach? - European citizens? - worldwide citizens Or just both, I think than the Euroleague sponsoring is focused on the European market, specially Greece and Spanishs perhaps? And for the FCB and United I think they are trying to achieve more audience in the Asian markets? They are also sponsoring FC barcelona as a flight company.
with this in mind what audiences you think they are trying to approach?

- European citizens?
- worldwide citizens

Or just both, I think than the Euroleague sponsoring is focused on the European market, specially Greece and Spanishs perhaps?
And for the FCB and United I think they are trying to achieve more audience in the Asian markets?

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