Sports Business Digest

American Athletic Conference unveils new logo

The newly created American Athletic Conference has officially released its new logo to USA Today‘s Dan Wolken.  The conference, which is sometimes simply referenced as “The American” is a newly created 10-team league that features former teams of the Big East Conference (Rutgers, UConn, South Read More

Twitter’s next big thing: Applying for jobs on Twitter?

Twitter may have just revolutionized the way applicants apply for jobs, and more importantly, sports jobs . On Wednesday, Twitter announced their newest innovation: The Lead Generation Card.  The purpose of the card is to provide an easy way for users to express an interest in Read More

John Cena to start children’s apparel line with K-Mart

Kmart Logo

Have a child who is a fan of WWE superstar John Cena? You may want to shop at Kmart this fall. Kmart and the WWE have teamed up to launch an exclusive children’s apparel line called Never Give Up by John Cena. It is the Read More

Nationals looking to break Spring Training stadium lease

Washington Nationals Logo

The Washington Nationals are looking to break their Spring Training stadium lease, according to a report by Dave Berman of Florida Today. The Nats have officially asked Brevard County for their approval to break the team’s lease to hold spring training games at Space Coast Read More

ACC schools average nearly $17M payout in 2011-12

ACC Conference Logo

Its not a bad time to be a member-school of the Atlantic Coast Conference.  From a revenue standpoint, anyway. The ACC’s 12 schools brought in $203 million in revenue during the 2011-12 school year, according to ACC tax documents that were recently obtained by the Read More

LA Sparks team with TWC for local television coverage

LA Sparks Logo

After 17 years in existence, the WNBA’s Los Angeles Sparks have found a local television home.  Details of the team’s deal with the Time Warner Cable SportsNet were released today, with the network agreeing to air 25 live games on both its TWC Sports Net Read More