Run-DMC? Meet the cover of NCAA
On Friday, Electronic Arts (EA Sports) announced that former Arkansas running back Darren McFadden will be named as 1 of 4 cover athletes for NCAA Football 2009 (McFadden will be on the cover of the X-Box 360 game). The game, featuring McFadden and other athletes of the 2007-2008 college season will be released on July 15, 2008. Some details about the game from EA Sports,
NCAA Football 09 will unveil the all-new Break Away Animation Engine which allows gamers to break in and out of moves giving the user more direct control as well as instant influence and responsiveness on the field . At its core, NCAA Football 09 will focus on wide-open collegiate style gameplay featuring unique animations that you will only find on college football Saturdays. This style of gameplay will allow agile backs like McFadden to show off their break out speed and maneuverability in-game.
“These four athletes represent the best and brightest of college football, but our selections aren’t just about Heisman candidates and All Americans,” says Sr. director of marketing Tom Goedde. “They represent the spirit and passion of the sport in the same way EA SPORTS video games do.”
Since EA pretty much has a lock on anything concerning sports and video games, its obviously a pretty big honor to be named a cover athlete for one of their games. Of course, McFadden is probably more interested in getting into the NFL, getting some endorsement deals, and being recognized as a Madden cover athlete, NCAA Football seems like a pretty good “jumping off” point.
EA Sports: EA selects McFadden as first cover athlete for NCAA Football ’09
Sports Business Digest: Patiently awaiting the “Run-DMC” & Nike endorsement deal
This entry was posted on Monday, March 10th, 2008 at 5:26 pm and is filed under Football. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.
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Pretty soon, these guys will be better performers in the games than they are on the field…and then, maybe we’d rather watch the video games on Saturday afternoons than what real people can do…? I’m surprised EA hasn’t come out with an NFL Combine ’09 where your stars can bench press, run the 40 and get complete physicals.
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