Tag: MMA
UFC is undisputed…unless you work for EA Sports
UFC Undisputed, brought to us by game makers THQ, has sold nearly 3 million copies since its release. The bigger story? EA Sports passed on the opportunity to make the game
June 23, 2009: The 4 @ 4
Its the daily link dump for Sports Business Digest Steve Nash has a celebrity soccer tournament with other NBA and soccer stars? who knew? As you probably already know, MLBPA union head Donald Fehr* is retiring Underage Chinese gymnasts. Still all the rage, 8 years later. In MMA news — Affliction Entertainment has cut ties [...]
Kimbo Slice Action Figures? Is MMA that popular?
I’ll take your favorite sports figurine and I’ll raise you a broken arm and punctured lung. Wow. Seriously? Has MMA truly gone THIS mainstream? I mean, I know that you can find the MMA on CBS (Yes!) and that ESPN has even jumped into the fray with their online show, MMA live, but sports figurines? [...]
Floyd Mayweather to the MMA…?
Pop Quiz. What’s the quickest way to kill a professional sport? a. Strike/Lockout b. Lack of big events/Star Power c. Lack of Money …I have no clue what the answer to that question is, probably any of those three things can kill a sport. Unfortunately for boxing, they were placed in the unwanted position last [...]
MMA & CBS…Success!
Looks like CBS’s decision to team up with Elite XC is going to work out well. The results (at least partially) are in. Looks like people DO want to watch the MMA, and CBS potentially has a gold mine on their hands, as they captured a large portion of the key 18-34 male demographic. From [...]
ESPN jumps on the MMA bandwagon
ESPN/ABC have now officially “Dipped all of their toes” into the world of Mixed Martial Arts. Last week, ESPN.com launched a new show, MMA Live, devoted to all things mixed martial arts. From SportsBusinessDaily, The show looks like a “Baseball Tonight” for MMA and featured three 30-second spots for Toyota Tundra. New episodes will be [...]

