MusclePharm signs deal with Bryce Harper

Washington Nationals phenom Bryce Harper has signed a sponsorship deal with nutritional supplement company MusclePharm.

The 19-year old outfielder is in the middle of his first season in Major League Baseball, having debuted for the Nationals on April 28th. While he has tended to shy away from endorsement deals because he’s more focused on baseball itself — according to his marketing agent, Tyler Beckstrom of Boras Marketing, he did sign with MusclePharm in part because of his previous usage of the product,

“I have been using MusclePharm products for more than a year, and I fell in love with the brand after first being introduced to it,” Harper said. “MusclePharm products have been certified to be used in professional baseball, and I know they are safe and effective because of that.

“Their entire product line is outstanding, and they do an amazing job helping me recover correctly, while allowing me to perform at a high level. I am truly excited to be working with MusclePharm in this capacity.” (via Press Release)

MusclePharm is already a popular nutritional supplement among athletes in NFL and MLB circles, and it is the official supplement company of the UFC.

“Harper’s immense baseball talent, likeable personality and broad appeal to a key demographic made this the ideal partnership for MusclePharm,” said Cory Gregory, the company’s co-founder and senior vice president. “We’ve had our eye on Bryce for nearly two years, because I really thought he fit our brand perfectly. We saw him progress through the minors at a rapid rate, and we were impressed with his Major League debut. It is icing on the cake that he is already using MusclePharm products

“Bryce fits into our main demographic perfectly, and we are beyond thrilled to have him on board as one of our main athletes. He trains extremely hard and has a tremendous work ethic, and we are excited to welcome Bryce to MusclePharm in a big way,” Gregory added.

Terms of the deal were not disclosed.