Jul 5, 2012
Looking to add to your summer wardrobe? How about some NBA-branded boardshorts?
Surf apparel manufacturer Quiksilver has signed a multi-year merchandising partnership with the NBA, to create a line of NBA branded boardshorts. Initially, the line will include the Boston Celtics, Chicago Bulls, Dallas Mavericks, Los Angeles Lakers, Miami Heat, New York Knicks and the Orlando Magic, with plans to expand the line to more teams in the future.
“Quiksilver is excited for the opportunity to partner with the NBA on a boardshort offering basketball fans the opportunity to showcase their fandom on the street as well as the beach,” said Bob McKnight, Quiksilver CEO. “At Quiksilver, we are committed to providing the best surf apparel for the finest athletes in our sport-and now we can extend that quality to basketball fans across the country who want to support their favorite teams all year long.” (via Press Release)
The boardshort line is already available at Quiksilver flagship store locations, and on the Quiksilver website. In the future, the shorts will also be available on the NBAStore and various Quiksilver retailer partners. The shorts will retail for $65.
Details of the deal between the NBA and Quiksilver were not disclosed.