Aug 16, 2012
When you’ve had a relationship with another company for more than half a century, continuing to do business together just makes sense.
And that’s exactly what Topps and the NFL decided to do. Both companies have decided to extend their multi-year licensing agreement, with Topps activating the partnership in time with the new NFL season — when they will unveil their highly coveted Andrew Luck and Robert Griffin III rookie cards.
“At Topps, we take great pride in our enduring relationship with the NFL,” says Ryan O’Hara, Chief Executive Officer and President of The Topps Company. “We’re thrilled to know we’ll be in business with the league for years to come.”
“Our commitment to creating exciting and innovative product is as strong as ever and this deal will allow Topps to continue offering collectors the most sought-after football cards in the industry,” asserted Doug Kruep, Vice President and General Manager, Sports & Entertainment of The Topps Company. (via press release)
Look for Topps latest NFL set to debut this September.