Tag: Michael Phelps
Michael Phelps wears Under Armour
“Neither rape allegations, marijuana pipes, pleading no contest to double murder, or vehicular homicide shall keep athletes from signing their endorsement deals.” – Athlete Credo Add Michael Phelps to the growing list of athletes who can not only overcome a PR nightmare, but can still turn a profit after its all said and done. Phelps [...]
June 17, 2009: The 4 @ 4
The daily Sports Business Digest link dump Well, color me surprised (or not). Michael Phelps is back to endorsing products. I’m off to buy my waterproof headphones! The Lakers win everything…even the unwritten “who’s fans can buy the most merchandise competition” Ads on baseball uniforms? Not anytime soon. And speaking of baseball…they’re now streaming MLB [...]
Kellogg’s to Phelps — We’re going to (puff, puff) pass.
Bongger-gate continues! If there is one thing I love, its the media completely beating a story into the ground. Enter Olympic Swimmer/President of the Tommy Chong fan club, Michael Phelps! Rather than re-hash the dilemma of how harshly a 23 year old should be disciplined for the “bongger-gate” picture (he’s only 23! But companies are [...]
The Cultural Significance of Michael Phelps
Lets get one thing straight…Michael Phelps is unstoppable. And, as it stands right now, he’s on top of the world, he is clearly the biggest story of the 2008 Olympics (even with Usain Bolt breaking world records with his shoe untied and his arms outstretched). But will Phelps’ dominance translate into endorsement dollars and have [...]
