Tag: Vitamin Water

Athletes and the continuing rise of the sports drink

Athletes and the continuing rise of the sports drink

Anyone that has a product knows the importance of advertising.  Advertising gives you a chance to explain what your product is, what it does, and hopefully embeds it in the public’s conscience.  Show a famous person using your product and discussing all of its wonderful benefits?  Then you potentially have a very stable long-term revenue [...]

March 31, 2009 | 1 Comment More
Giving Them The Business!

Giving Them The Business!

“Giving Them The Business” is the daily link dump for Sports Business Digest. Read and Enjoy. Candace Parker, her separated shoulder, and the Lady Vols are headed to the Final Four again. Yes, to the best of my knowledge, she is still engaged to this guy. Troy Polamalu is safe…for now. The NFL tabled the [...]

April 2, 2008 | 2 Comments More