Yahoo! to be founding partner of 49ers stadium

49ers Santa Clara Stadium

The San Francisco 49ers have signed a deal with Yahoo! which will make Yahoo! the exclusive online sports content, social networking and photo sharing partner for both the team and the new Levi’s Stadium. Financial details of the 10-year agreement were not disclosed. The agreement Read More

American Athletic Conference unveils new logo

American Athletic Conference Logo

The newly created American Athletic Conference has officially released its new logo to USA Today‘s Dan Wolken.  The conference, which is sometimes simply referenced as “The American” is a newly created 10-team league that features former teams of the Big East Conference (Rutgers, UConn, South Read More

Twitter’s next big thing: Applying for jobs on Twitter?

twitter_logo_black

Twitter may have just revolutionized the way applicants apply for jobs, and more importantly, sports jobs . On Wednesday, Twitter announced their newest innovation: The Lead Generation Card.  The purpose of the card is to provide an easy way for users to express an interest in Read More

Athletic apparel revenue to reach $180 billion a year by 2018

Global Information

Sports is a booming business. And it is not just the sport events themselves that are large drivers of revenue, new studies are showing that consumers are continuing to spend large amounts of discretionary income on sports and fitness. A study from Global Information, in Read More

XFINITY is back with Social Media dream job sweepstakes

Xfinity Dream Job

XFINITY just gets it. XFINITYSports is once again running a contest that is looking for the ‘next social media star’. The voting-based contest will once again give its winner the chance to go behind-the-scenes at numerous sporting events including the NFL Draft, MLB All-Star Game Read More

Yankees snub StubHub, create Yankee Ticket Exchange

New York Yankees logo

Last June the Yankees were looking at an almost 4% drop in attendance since the previous year, when attendance had decreased 3%. Convinced that their product was priced correctly, the Yankees laid the blame squarely at the feet of secondary market retailer; StubHub. “We believe Read More